We’ve all fallen victim. They are so tempting that it’s hard not to. It’s a new hair care brand for curls, coils, kinks and everything in between. You’re thinking “I must have it!” You only very briefly remember the swath of half used products already over-filling your bathroom. You’re quickly dismissive of that nag named Common Sense. You rush to hit “Add to Cart” and check out or throw two to three of the new items in your grocery cart as you’ve got another 30 minutes of shopping left. Next thing you know, you’re home, it’s wash day, and you are ready to dive into the thrill of trying something, anything “New!”
Whether it’s the thrill of the conquest or our general disdain for the monotony of our daily routines, it is easy to fall victim to mindless consumption. This is especially true when it comes to our hair care. I hear the phrase “Nothing works” over and over again. I also commonly hear a close cousin to this same phrase, which is slightly better because it shows a degree of self-awareness, “I’m never satisfied.” I’m usually tickled by this, mostly because I can relate. But wanting to hop from brand to brand, product to product, is not a bad thing if that’s what you choose to do when your bottles are empty or near empty and you are replacing the prior product. Girl, do you! This life is about freedom and choice. We can all champion and stand behind that.
Where many of us get into trouble is the buying curly hair products today, trying them once, maybe twice, in the hopes that the results from the first use on wash day were just a fluke. We will then promptly decide that “the products don’t work,’” based on some ever-changing and many times unrealistic standard, and then proceed to buying the next set of curly products the following week. This is a financial situational disaster for us natural hair women. The last thing we want to do is waste money, even if well-intentioned.
So the question becomes how do you not waste money on hair products? Well, the simple answer is that you commit to a curly hair regimen that works with your hair, schedule and life stage. See the quick tip list below:
Perform a quick audit of your existing hair products. Separate those products that you like from those that you do not. Start to look at the products that you dislike and will not use again. Are there any common ingredients between them? Look at the products that you do like and see if there are any common ingredients between those. You may even be looking for more authentically natural solutions.
Even if you’ve already fallen victim to the hair product consumption-itis, it’s never too late to stop here and commit to changing course. Start evaluating your current conquests and hit the PAUSE button. See your prior impulsive decisions through and use the entire old product up – trust me, 9.9 times out of 10, your hair won’t fall out, or better yet, donate it to a desiring curlfriend because it just might work out for her.
Schedule and Life Stage:
Do you get sucked into You Tube tutorials like I do? I watched a video once that portrayed a beautiful curl influencer work on her hair for three hours. As a mom of two young ones and an entrepreneur, spending that amount of time on my hair is not even anything I’m interested in. But at the same token watching those types of videos full of self-involvement can be daunting, leaving you to feel like if you don’t have the time required you can’t get a cute style. Your natural hair products and natural hairstyle should be suited for your available time and life stage. If you only have time for wash and go’s, get products that support that styling method, which could include a product for good definition like a leave-in, a weighted cream to reduce curl shrinkage, and a light oil for shine. If you are all about having time to set and style, you will want a good holding solution like a leave-in setting lotion or gel and a good light oil and cream for separation, moisture and reducing frizz.
Next up, learn how complete systems can be better for your hair and why we started one looking to better understand this phenomenon.